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The Second Step in Launching Your Own Business
Once you've decided what type of business you want to start and you're clear about why a particular business or industry is the right one for you, then you can move on to the second phase of your business-planning efforts.
This phase - selecting the best entrepreneurial option - is vitally important and will lay the foundation for everything else you do in this new venture. Each of the six options listed below has distinct advantages and disadvantages.
More and more start-up entrepreneurs are considering the advantages of business partnerships that provide for shared responsibilities between two or more owners.
Taking it one step further, you might also consider other unique partnership-type relationships such as strategic alliances, joint ventures, co-marketing agreements, and more. These cooperative relationships allow multiple companies to work together to everyone's mutual advantage.
When you take this avenue to entrepreneurship, you bypass much of the start-up phase that all new business owners go through when they launch a new venture, and that can be great news for you.
But acquiring a business requires a capital investment. Be certain to get qualified legal and financial advice as you consider such a significant investment and liability.
There are thousands of such opportunities on the Internet. Start with these two websites, each of which lists hundreds of direct-sales companies:
Keep in mind that there will be an initial capital investment required to launch your direct-sales venture.
The major drawback to this type of venture is the initial capital investment, which can range from under $10,000 to approximately $1 million. In addition, franchises have an ongoing financial obligation to the franchiser, which can equal a large percentage of your annual revenues throughout the life of the franchise.
If you are considering this option, you need to retain an experienced franchise attorney and accountant who can give you critical information and insights as you mull this over.
Websites on franchising (see page 35 of the book for the full list) include:
This type of arrangement is considered to be a lower-risk venture than many other entrepreneurial options. One word of advice: If this is the path you wish to pursue, we strongly recommend that you enter into a business or industry in which you either have some knowledge, skills, and experience, or in which you have a personal drive and passion.
SOURCE: Adapted from Wendy S. Enelow, The $100,000+ Entrepreneur (Manassas Park: Impact Publications) pages 31-37. Copyright 2008. All rights reserved. Copying strictly forbidden.
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